Styled for Life

When was your business founded?

Styled for Life's brand and website were launched in 2024, with founder Lorna Woodcock providing personal styling services focused on women aged 40+.

What is your level of experience in this line of work?

Founder Lorna Woodcock has several years of training and experience in personal styling and combines this with previous careers in teaching, psychology, and counselling to help women build confidence through style.

What certifications, qualifications or awards has your business received?

Lorna holds certifications in Personal Styling and Advanced Personal Styling from The Professional Styling Academy in Australia. She also earned a Diploma of Personal Styling and an Advanced Diploma in Colour Analysis with Distinctions from the London College of Style, both globally recognised qualifications. In addition, she has degrees in Teaching and Psychology and a background in counselling.

What is your fee structure like? Fixed fees? Hourly rates?

Styled for Life offers styling services through individual consultations and packages, indicating a fixed-fee structure rather than hourly billing.

What are your current prices (fixed and variable)?

Pricing varies depending on the service selected. Clients are encouraged to enquire directly or book a consultation for current package pricing.

What is your favourite thing about your job?

Helping women, particularly those aged 40+, rediscover confidence and joy in getting dressed every day and empowering them to embrace who they are today through personal style.

What makes you unique compared to your competitors?

Styled for Life specialises in helping women aged 40+ navigate life changes such as perimenopause, career transitions. Lorna combines globally recognised styling qualifications with expertise in psychology, teaching, and counselling, providing a personalised and confidence-building approach that focuses on body shape, colour analysis, style personality, and creating wardrobes suited to each client's lifestyle.